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SUBMARINER NETWORK Baltic Muppets Partner

The SUBMARINER Network is a unique platform that brings actors from the whole Baltic Sea Region together to actively promote innovative and sustainable uses of marine resources. It operates across the whole knowledge triangle – research, education, and innovation – integrating perspectives from a local to an international scale, different scientific disciplines as well as policy and economic stakeholders. 

As the coordinator of Baltic Muppets, SUBMARINER Network is responsible for the overall project coordination and management and leading the communication, exploitation, and dissemination activities.





SEA is a non-profit association, founded in 2015, focusing on research and development of mussel farming as a tool to combat eutrophication in the Baltic Sea. Martin Reutgard and Martin Karlsson have until date dedicated 100% of their time to the non-profit association and are currently leading several mussel related projects all along the Swedish coast of the Baltic proper. Together with Dr Susanna Minnhagen who joined SEA in 2022 Ecopelag forms a strong team with both hand-on practical and deep scientific understanding of mussel farming in the Baltic Sea with a substantial record of successfully leading and coordinating local, regional as well as international projects. SEA has currently six demonstration farms that produce mussels and will hence be the main supplier of raw material for the mussel meal production line in WP3.





In order to bring the results to fruition (realisation) from SEAs and the large number of previous EU-projects a new company was founded in 2020, ECO. The objective of the company is to take the final steps towards the market by teaming up SEA with leading Ecommerce entrepreneurs and researchers to develop high value mussel products and start an economically and ecologically sustainable corporation with positive environmental impacts in the Baltic Sea. The team consist of the founders of SEA (above),  Akvafarm AB, represented by Anders Kiessling (Professor at the Swedish University of Agricultural Sciences) and Laulima AB (holding company), represented by Pär Svärdson and Sofia Modig, some of the most successful entrepreneurs in Sweden with an already established online market (e.g. for pet feed) in Sweden, Norway as well as Finland). ECO has the role to process and valorise the mussels and turn them into products ready for the consumer market (pet food, garden fertiliser, human food etc.). 

ECO will request third-party cooperation for co-creation of eco-friendly products and services – everything from mussel logistics and transport, to drying- and preservation technology, to pet-food recipes and valorisation of mussel shells. At the same time, ECOs facilities (pressure cooker, quick freezer, dryer, drum compost…etc) could be used for pilot processing of alternative sea-based materials such as oysters, fish, seaweed and reed. ECO can provide an excellent hub for creation of new products by interested SMEs. In return, they can get help with marketing of their products.




The first major action in ECO was to form Östersjöfabriken AB, together with Laulima AB (Pär Svärdson and other co-owners holding company), Sweden Pelagic AB and a couple of other investors.  The newly formed company has as late as December 2021 acquired the existing fish factory in Västervik. The idea of BSF AB is to be a non-profit company which role is to enable and facilitate the start of new environmentally sustainable Baltic Sea businesses. The vision is to create a base for new projects, collaborations and that future business ideas will start and thrive here. BSF AB´s role is to enable and facilitate the build-up of musselfaming in the Baltic by providing the project with a quay for unloading, storage pre- and postprocessing, factory space for process machinery, and factory know-how at one of the most strategic locations in the Baltic Proper.


Kiel KMF is a small-scale company producing mainly mussels in an open aquaculture in the Kiel Fjord. They were first established in 2015 and grew since than from 0,75 ha to 4 ha in size. Aim is the eco-friendly cultivation of different marine species in a nutrient balanced fashion, a so called integrated multitrophic aquaculture. They are the first and only multi species aquaculture of this kind in the German Baltic Sea-. In addition to the farmed products, they also take part in national and international projects. Furthermore, they hold talks and excursion for school classes and the public in general and allow visitors thereby to explore aquaculture first hand. The small mussel produced within this project shall be used as first batch in the planed and existing facilities in Sweden. Thereby the machinery and logistics can be tested and perfected. During the project the KMF will not only provide mussels but also will aim to explore and identify possibilities to learn from the Swedish partners and aim to explore and establish connections with German producers and distributors of pet food and future customers. Furthermore, we will participate in the process of identification and development of novel ingredients for novel pet-foods in close cooperation with the Department of food technology and nutrition at the Kiel University (CAU). By adding value added products to the portfolio of mussel farmers, novel market possibilities shall be explored for the German market.




WIS is one of Denmark’s largest producers of line-farmed mussels and has a bulk of unutilized small thin shelled mussels that are often discarded as waste or deposited on a cultured mussel bank at best. The proposed project fits therefore with the company’s overall business strategy. WIS have always, during R&D, improved their brand and business case through constantly thinking innovatively and improving the product.



BLR offers development and advice in the field of blue bioeconomy. The development and advice include cultivation of mussels, oysters and seaweed, as well as permits and environmental effects in relation to aquaculture. BLR has an extensive knowledge of coastal ecosystems, mussel production and business development.





CRM is an interdisciplinary team of marine biologists, landscape ecologists and biotechnologists. CRM offers a broad portfolio of consulting services and performs applied research on marine topics since 1993. As a partner in networks of aquaculture, marine biotechnology and sustainable use of the seas, CRM is actively involved in the further development of these topics in Germany and Europe.




UTARTU is a leading multidisciplinary marine research institution in Estonia conducting both basic and applied research projects in the field of marine ecosystems. UTARTU with its extensive pool of world-leading experts and state-of-the-art facilities has a mission to enhance the knowledge and understanding on the functioning of the Baltic Sea ecosystem and to seek scientific and management solutions in order to improve environmental quality and the sustainability of ecosystem services. In seeking these goals UTARTU is responsible for such activities as marine bioresource monitoring, fish stock assessment and management advice, spatial modelling of bioresources, developing of data, guidelines, and tools (including interactive web-based tools) to support circular economy, evaluating the sustainable growth, harvest and processing chains of macroalgae and mussels. 

UTARTU will develop and apply monitoring and modelling techniques in order to secure appropriate space for mussel cultivation. Namely, UTARTU models the location of productive areas, predicts their potential production across the entire region of the Baltic Sea, determines the optimal site-specific configuration of scaling-up farms to prevent the development of nutrient limitation within farms and avoid plausible environmental damages. UTARTU also develops environmental indicators for sustainability analyses. UTARTU will also use among others the infamous ODSS tool1 they developed during the BBG project and was extended during the Baltic GRASS project. 

UTARTU can support third-parties in selecting optimal farm sites and farm settings. UTARTU can support third-parties in selecting farms based on MSP maps, growth models and environmental available data e.g. by applying the ODSS tool. UTARTU can support startups interested in environmental modelling and big data, mussel growth models, and GIS mapping.




Baltic Muppets Partner CAU

CAU is a full university owned by the German State of Schleswig-Holstein. In research, CAU is well-profiled; e.g., it currently holds 3 projects funded by the German “Excellence Initiative” and participates in almost 50 H2020 projects (including 5 coordinated by CAU). CAU is one of the 10 German universities with an agricultural faculty covering research in: plant and animal sciences, landscape ecology, human nutrition and food science. The department of food technology focuses on the processing procedures where resource-saving raw materials and environmentally friendly methods are used in the production.  

In this project we aim to use our excellent expertise we gained over the last years in terms of sustainable production of food products based on blue mussel biomass. Since we already experienced how to process and exploit medium to big mussels, we aim to transmit our experience to develop high-value pet foods from small mussels, which are normally considered as waste or inconvenient for human food production. Together with the KMF we will adjust the processes and optimize the technological workflow to develop novel pet foods. This includes, furthermore, the laboratory testing of ingredients and end-product as well as the investigation and analysis of changes in the structures and other properties of the materials during processing by reliable techniques.




F6S is the Startup/SME community globally with +1.5mio Tech-Startups & +2.7mio entrepreneurs.  F6S is the leading platform for application management for commercial, corporate, government, university and other accelerator programs, helping more than 17,000 such initiatives worldwide. Every year F6S processes more than 700,000 applications and delivers about €2 billion to startups/SMEs per year! F6S is best experienced in creating an effective recruitment campaign, targeting the right SMEs/Startups, disseminating the open call far and wide and managing the selection process of the applicants.  

Within the Baltic MUPPETS, F6S will be the Open Call Manager and will be handling all Open Call activities and supporting consortium leader managing with forming contracts with third-parties.




interested in long-term sustainable development of the Västervik area. Laying much of the groundwork for businesses to thrive, VVM will support the Swedish case by helping to identify appropriate sites for mussel farming, support in dialogue with local stakeholders, follow up on potential environmental impact from mussel farms (positive and negative) and take precautions to mitigate possible conflicts with other local interests. Several legal issues concerning the new production will be handled or considered by VVM administrators. 

In addition, VVM will use local networks to connect the project team with potential markets in proximity to the production site, especially for by-products such as mussel shell and compost.



Grobruket AB is dedicated to driving the development and verification of sustainable horticulture products for hobby growers. Through meticulous cultivation trials, often in collaboration with researchers and students at SLU Alnarp, Grobruket aims to elevate the standard of products on the market, helping growers achieve the results they dream of. 

Located strategically, just a short walk from SLU Alnarp, Grobruket boasts an extensive development facility equipped with a greenhouse, growing chambers, and open-field cultivations. Working closely with leading suppliers in Sweden and running its own development projects, often in partnership with the university, the company’s goal is to simplify growing, make it sustainable, and infuse it with joy.

Grobruket is not just a cultivation center; it’s a source of learning and a meeting place for horticulture enthusiasts seeking to deepen their knowledge. Visitors can participate in conferences, enjoy the beautiful environment, and savor culinary experiences from local food production.

In its commitment to sustainability, Grobruket is actively involved in the Baltic Muppets project. Here, Grobruket will develop methods to utilize residual products from mussel production in the Baltic Sea, to launch a series of fertilizer products that benefit both sea and land, closing the cycle.



Apotea AB, Delitea AB and Widforss AB

Apotea AB is Sweden’s first full-scale pharmacy that has no physical store but is only available online. Apotea has extensive online shopping experience, and since 2011, Apotea has had the Swedish Medicines Agency’s license to operate pharmacies with a comprehensive range of over-the-counter and prescription drugs.   

Delitea AB and Widforss AB are sister companies to Apotea within the same group and are both dedicated to online sales. Delitea focuses on food and groceries, while Widforss focuses on hunting, outdoor and pet food.  


 Several prices have been won, for example: 

  • Sweden’s most sustainable e-commerce of Sustainable Brand Index 2020 and 2021  
  • This year’s e-retailer Nordic E-commerce awards 2014, 2015 and 2016  
  • Svensk Handels Grand Prix Retail Awards 2016 in the Growth Company of the Year category  


Moreover, the founder of Apotea (and ECO and BSF) has won several awards:   

  • Entrepreneur of the Year Sweden (2020)  
  • Business Achievement of the Year 2017 (SVD)  


Apotea, Delitea and Widforss are determined to help and support activities and businesses that aim to improve the Baltic Sea environment and create a more sustainable future. These companies will play three main roles. Firstly, these companies will play an advisory role in creating and developing high-value consumer products with the right balance between volume and price; secondly, helping out with the marketing of the products and thirdly, perhaps most importantly, provide an already established international online marketplace (Sweden, Norway and Finland) for selling the products developed from the project. The advisory roles will be in the form of in-kind contributions, and sales will be offered at cost price to maximise chances of success.


Sweden Pelagic

Sweden Pelagic AB is located in Orust on the Swedish west coast. The herring has been received and prepared here in various forms since 1991. The company was previously located in the small fishing community of Mollösund, where it was started more than fifty years ago. The location of the Ellös port in the outer archipelago is very effective, with a berth for deep fishing vessels and a processing capacity of more than 400 tons per day. Fishing vessels fishing in the North Sea, Skagerrak and Kattegat unload their catches in Ellös. Traditionally, the bulk of the production has been herring fillets, herring bits, and marinated or spiced flaps in barrels, but in recent years the range has been expanded with a number of other products. In the facility’s four caverns there is capacity to store up to 20,000 barrels of herring. The factory has an environmental permit to produce up to 25 000 tons of herring and sprat per year. Furthermore, the plant is certified for IFS, MSC, and ISO14001. Västkustfisk SVC AB is the parent company which is owned by the Swedish fishing industry. Sweden Pelagic will contribute with expertise in factory facilities, machinery and permits.